Quantum Leap from Mars to Venus
Venus is a completely different planet than Mars. If the ancient world assigned competitive war like attributes to Mars and that's the planet you orbit, you're second appointment with a woman is already damned. Venus is about what money can do for family, friends and communication. It is the orbit of caring, sharing and bearing the burden of the heart.
Women want better explanations, more options and less industrial jargon. The buying process of Venus is not selling her; it's valuing the alternatives and making a smart purchase. Steve and Brittany Castro, CFP, escort you through the mine field that is Mars, so you can enter the world of women.
Is it all about Your Money Honey?
No it's not, you condescending fool. She's not money focused. She's focused on what money can do for her family, friends and her community. Her immediate orbit is her family and career. If you don't speak to universe, you don't exist.
Women approach money from a completely different perspective. After observing many advisors communicate with women clients in counterproductive ways, making them feel more confused, shamed and humiliated, I knew something had to change. Women struggle with different fears and frustrations than men. Women want clarity around their money and their financial strategies. They want to worry less, have more time to do the things they enjoy most, and want a financial planner who listens to them and understands their unique goals and concerns. Steve and special guest Brittany Castor, CFP walk you through the rules of engagement with women and money.
Steve Savant is a national insurance columnist, financial color commentator and host of the daily Internet talk show, The Business Insurance Zone. Steve's special guest is Brittney A. Castro, CFP author of The 9 steps to Becoming a Financially Wise Woman and is a registered representative with and offering securities through LPL Financial. Member FINRA/SIPC. California Insurance License #0F33895
Brittney Castro, is a Los Angeles CERTIFIED FINANCIAL PLANNER™ practitioner and founder of FinanciallyWiseWomen.com. Brittney Castro, CFP® specializes in working with busy professional and entrepreneurial women who are passionate about life and want to gain clarity around their money. She partners with her clients to create a solid actionable financial plan that simplifies their financial lives allowing them more time to do what they love most. Brittney's mission is to help women plan and create the life of their dreams, free from anxiety about money. Brittney Castro is not affiliated with Brokers Alliance. Brittney A. Castro is a registered representative with and securities offered through LPL Financial, Member FINRA/SIPC. California Insurance License #0F33895. The opinions voiced in this material are for general information only and are not intended to provide specific advice or recommendations for any individual.